Helium 10 Pricing Guide 2026
Helium 10 is an all-in-one Amazon seller suite (product research, keyword research, listing tools, PPC, and profit reporting). Its plans scale with your sales stage.
Pricing reflects the official Helium 10 pricing page as of July 2026. Plans, prices, and inclusions change — confirm current details on the official site before subscribing.
| Plan | Price (July 2026) | Aimed at |
|---|---|---|
| Free | $0 (limited) | Trying core tools |
| Platinum | $129/mo (or ~$99/mo billed yearly) | $0–$100K/yr sellers |
| Diamond | $359/mo (or ~$279/mo billed yearly) | $100K–$10M/yr sellers |
| Enterprise | from ~$1,499/mo (annual) | $10M+/yr sellers |
Annual billing is discounted (up to ~20%), and monthly plans are listed without long-term commitment.
Which plan makes sense?
Newer sellers usually start on the Free plan or Platinum; Diamond adds PPC automation, inventory management, and fuller profit reporting for growing brands. If your main need is just profit tracking rather than research, a dedicated tracker such as sellerboard can be cheaper — see the comparison.
See current Helium 10 pricing. First, check a product's margin with the free Amazon FBA calculator.
Affiliate disclosure: the Helium 10 link is an affiliate link; MarginPilot may earn a commission at no extra cost to you.